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Specialist in Digital Marketing Course

What will I learn?

Level up your digital marketing skills with our Specialist in Digital Marketing Course. Delve into paid advertising strategies, mastering social media ads, Google Ads, and budgeting to target the right people. Develop solid social media strategies, optimise SEO with on-page techniques, keyword research, and backlink building. Design effective email campaigns, nurture leads, and craft persuasive messages. Plan content marketing to drive traffic and keep your audience engaged. Track performance with KPIs, tweak your strategies, and analyse metrics for success. Sign up now to transform your marketing expertise, lah!

Apoia's Unique Benefits

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
24/7 online support
Select and organise the chapters you want to study
Customise your course workload
Instant feedback on practical activities
Study anytime, no internet required

Build skills

Enhance your practical skills in the areas listed below

Master paid advertising: Optimise social media and Google Ads for maximum ROI, can or not?

Develop SEO strategies: Boost visibility with keyword research and backlinks, confirm?

Design email campaigns: Craft compelling sequences and engaging subject lines, sure or not?

Plan content marketing: Drive traffic and keep your audience engaged with strategic calendars, hor?

Measure performance: Analyse KPIs and tweak strategies for data-driven success, steady pom pi pi!

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but it offers practical and relevant knowledge for your professional journey.