Messenger Marketing Course
What will I learn?
Unlock the power of Messenger Marketing with our full course made for communication professionals in Senegal. Dig deep into understanding your audience and breaking them down into groups so you can create exact customer profiles and target the right people. Become a master of messenger platform features, like automatic replies and chatbots, to make people more interested and involved. Learn how to create messages that work, using a conversational style and calls-to-action that speak directly to people. Keep an eye on your campaigns and see how well they're doing by looking at important performance numbers and checking how many people are converting. Change the way you do marketing today!
Apoia's Unique Features
Develop skills
Enhance the development of the practical skills listed below
Master audience segmentation: Learn how to properly divide your audience, so you can tailor messages to different groups of people very well.
Leverage messenger features: Use chatbots and different types of media (like videos and pictures) to get people involved.
Analyze marketing data: Make your marketing better by using important information you get from looking at the numbers.
Craft compelling messages: Create calls-to-action that are personalized, interesting, and make people want to take action.
Plan successful campaigns: Set goals for what you want to achieve and plan when you'll share your content to get the best results.
Suggested overview
Workload: between 4 and 360 hours
Before getting started, you can adjust the chapters and the workload.
- Choose which chapter to begin with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can include
You'll be able to create more chapters like the examples below
This is a free course, focused on personal and professional growth. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.