Google Ads Advanced Course

What will I learn?

Take your digital marketing skills to the next level with our Google Ads Advanced Course, tailored for professionals in Senegal who want to fine-tune their ad strategies and get the best return on investment (ROI). We'll dig deep into advanced methods for looking at Google Ads stats, planning keywords, and making your ad copy shine. You'll become a master of bidding tactics, targeting the right people, and creating reports that make sense. You'll also learn how to use Google Analytics and key performance indicators (KPIs) to understand what makes a campaign successful. This course, which is straight to the point and top-notch, will give you the power to achieve impressive results in the tough world of digital marketing in Senegal.

Apoia's Unique Features

Accessible online course for a lifetime
Certificate aligned with educational standards
Printable PDF summaries
24/7 online assistance available
Select and arrange the chapters you want to study
Customize the course workload
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance the development of the practical skills listed below

Get a handle on Google Ads stats to optimize your campaigns strategically.

Build smart keyword strategies to target the right audience more effectively.

Improve your ad copy so more people click on your ads.

Put advanced bidding techniques in place to maximize your ROI.

Produce clear reports and communicate your findings in a way that everyone understands.

Suggested overview

Workload: between 4 and 360 hours

Before getting started, you can adjust the chapters and the workload.

  • Choose which chapter to begin with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can include

You'll be able to create more chapters like the examples below

This is a free course, focused on personal and professional growth. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.