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Fundamentals of Marketing Course

What will I learn?

Open up the main ideas about marketing with our The Core Things About Marketing Course, made for people who really want to do well in work. Dig deep into finding who you want to sell to, learning how to divide people into groups, looking at their ages and where they come from, and what they like and don't like. Make strong plans for your marketing, like what to sell, how to tell people about it, where to sell it, and how much to charge. Get better at knowing if your marketing is working, planning your money, and making new things to sell. Understand how to check out the market, see what's strong and weak, and set goals that are clever and easy to see if you hit them. Make your marketing skills better today!

Apoia's Unique Features

Online courses available for life
Certificate aligned with educational standards
Printable PDF summaries
24/7 online support
Select and arrange the chapters you want to study
Set your own course schedule
Instant feedback on practical activities
Study at your convenience, no internet needed

Develop skills

Enhance the practical skills listed below

Get good at dividing the market: Find and aim at the right groups of customers.

Make smart marketing plans: Decide on what to sell, how much to charge, where to sell it, and how to tell people about it.

Look at how well things are working: Use numbers to see if your marketing is good and make it better.

Check if the cost is worth it: Plan your marketing money to get the best return.

Find what makes your product special: Show the good things about your product that make it different from others in the market.

Suggested summary

Workload: between 4 and 360 hours

Before beginning, feel free to change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course focused on personal and professional development. It is not akin to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.