Market Research Course

Preview certificate

What will I learn?

Improve your marketing skills with our Market Research Training. This training is for people who want to learn how to get useful information about the market. You will learn how to collect and understand data, how to make sense of research results, and how to use these results to make good plans. You will also learn how to study your customers, looking at what they do, what they like, and who they are. You will learn how to create good ways to do research, and you will learn about the newest things happening in the market, especially about healthy snacks. You will gain practical skills in using different research methods to help you create marketing plans that work well.

Apoia's Unique Features

Online courses available for life
Certificate aligned with educational standards
Printable PDF summaries
24/7 online support
Select and arrange the chapters you want to study
Set your own course schedule
Instant feedback on practical activities
Study at your convenience, no internet needed

Develop skills

Enhance the practical skills listed below

Learn how to collect data: Use different ways to get correct information about the market.

Learn how to understand data well: Use methods to change raw data into useful information.

Learn how to interpret research findings: Change complicated data into plans that can help businesses make good decisions.

Learn how to describe your target customers: Divide the market into groups using information about what people do, what they like, and who they are.

Learn how to design research tools: Create surveys and questionnaires to gather exact data.

Suggested summary

Workload: between 4 and 360 hours

Before beginning, feel free to change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course focused on personal and professional development. It is not akin to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.