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Email Marketing Course

What will I learn?

Get serious about email marketing with our well-rounded course made for marketing experts like you. Dig deep into performance figures, learn how to measure how many people take action (conversion rates), and figure out the important things to watch (key performance indicators). Learn how to make proper campaigns by setting clear goals and coming up with strong messages. Know your customers well by looking at their details and grouping them properly. Keep up with what's new, make your emails more interesting, and send personal emails using things like Canva and Mailchimp. Improve your email game today!

Apoia's Unique Features

Online and lifetime access to courses
Certificate aligned with educational standards
PDF summaries for easy printing
Online support available at all times
Select and arrange the chapters you want to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, no internet required

Develop skills

Strengthen the development of the practical skills listed below

Know your conversion numbers well: Check and make your email performance better, properly.

Learn how to write emails that grab attention: Develop email content and subject lines that people can't ignore.

Personalize your email designs: Use tools like Canva to make email layouts that feel like them.

Identify who you are talking to: Sort and understand who you need to be sending emails to.

Make your emails more interesting to read: Increase the number of people opening and clicking your emails.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.