Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Become a master in search engine marketing with our SEM Specialist Course, made for digital marketing professionals who want to be the best. Go deep into modules about managing Google Ads budget, how to do keyword research, and how to build your campaigns. Learn how to write adverts wey dey sweet, make your campaigns perform better, and understand data well-well. Get real skills in making reports and explaining what you find. Improve your marketing with content wey dey high-quality, straight to the point, and full of practice to make you succeed.
Weekly live mentoring sessions
Rely on our specialist team to assist you every week
Imagine acquiring knowledge while having your questions answered by professionals already working in the field? At Apoia, this becomes reality.
Access open sessions with various market professionals.
Expand your network.
Exchange experiences with specialists from other fields and tackle your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master campaign reporting: Prepare and show campaign reports wey get meaning.
Optimize budgets: Put money where it dey needed and manage Google Ads budgets well.
Conduct keyword research: Check out the competition and use research tools.
Enhance ad copywriting: Write sweet headlines and things wey go make people click (calls-to-action).
Monitor performance: Follow and make sure your key performance indicators dey perform well.