Amazon PPC Course

Preview certificate

What will I learn?

Master Amazon PPC with our comprehensive course designed for digital marketing professionals. Get stuck in with the essentials of PPC advertising, check out the key metrics, and understand all the different Amazon ad types. Learn how to do proper keyword research, optimise your bids, and target your audience strategically. Sharpen your skills in keeping an eye on campaigns, tweaking strategies, and measuring ROI. With practical tips and top-notch content, this course will help you boost your ad performance and nail it on Amazon.

Apoia's Differentials

Online and lifetime course
Certificate in line with educational standards
PDF summaries for printing
Online assistant always available
Select and arrange the chapters you wish to study
Set the course workload
Practical activities marked instantly
Study anytime, without needing internet access

Develop skills

Strengthen the development of the practical skills listed below

Master Amazon PPC fundamentals: Get to grips with key metrics and ad types.

Optimise keywords: Spot those lekker high-performing long-tail and short-tail keywords.

Implement bid strategies: Balance manual and automated bidding for success.

Analyse campaign performance: Improve your CTR and conversion rates effectively.

Measure ROI: Set realistic goals and scale PPC campaigns properly.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.