SEO Short Course
What will I learn?
Unlock the power of SEO with our concise, high-impact SEO Short Course, tailored for digital marketing professionals in South Africa. Master backlink acquisition by evaluating quality sources and crafting effective outreach emails. Dive into keyword research, analysing search volume, and understanding search intent. Enhance your technical SEO skills with Google PageSpeed Insights and speed optimisation. Learn on-page SEO techniques, including crafting page titles and optimising URLs. Elevate your content creation strategies by structuring SEO-friendly blog posts and incorporating keywords naturally. This course will give you the skills to make your website kwaai!
Apoia's Differentials
Develop skills
Strengthen the development of the practical skills listed below
Master backlink strategies: Identify and secure high-quality backlinks effectively
get those links working for you, boet!
Conduct keyword research: Analyse search volume and competition with precision
find the right words to get noticed.
Optimise technical SEO: Enhance site speed and performance using proven techniques
make your website quick and lekker.
Craft on-page SEO: Create compelling titles and meta descriptions for better ranking
get those rankings up, bra!
Develop engaging content: Write informative, keyword-rich content that captivates audiences
make sure your content is interesting and attracts the right crowd.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can change the chapters and the workload.
- Choose which chapter to start with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can add
You will be able to generate more chapters like the examples below
This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.