
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Level up your marketing skills with our B2B Marketing Course, designed for professionals keen to shine in the fast-paced world of business-to-business marketing. Get stuck into crucial topics like campaign management, budgeting, and resource allocation. Master the art of spotting target audiences through industry analysis and market segmentation. Make the most of lekker tools and technologies, including CRM systems and marketing automation. Learn how to measure success with data-driven insights and KPIs, making sure your strategies are both effective and impactful.
Live mentoring rooms weekly
Count on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master B2B campaign management: Plan, budget, and allocate resources properly.
Analyse and optimise campaigns: Use data to measure success and tweak strategies.
Leverage B2B marketing tools: Implement CRM, analytics, and automation systems.
Identify target audiences: Conduct industry analysis and develop customer personas.
Develop strategic marketing plans: Craft content, outreach, and digital strategies.