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Specialist in Digital Marketing Course

What will I learn?

Elevate your digital marketing skills with our Specialist in Digital Marketing Course. Dive into paid advertising strategies, mastering social media ads, Google Ads, and budgeting for target audiences. Develop robust social media strategies, optimise SEO with on-page techniques, keyword research, and backlink building. Design impactful email campaigns, nurture leads, and craft compelling messages. Plan content marketing to drive traffic and engage audiences. Measure performance with KPIs, adjust strategies, and analyse metrics for success. Join now to transform your marketing expertise!

Apoia's Differentials

Online and lifetime course
Certificate in line with educational standards
PDF summaries for printing
Online assistant always available
Select and arrange the chapters you wish to study
Set the course workload
Practical activities marked instantly
Study anytime, without needing internet access

Develop skills

Strengthen the development of the practical skills listed below

Master paid advertising: Optimise social media and Google Ads for maximum ROI.

Develop SEO strategies: Enhance visibility with keyword research and backlinks.

Design email campaigns: Craft compelling sequences and engaging subject lines.

Plan content marketing: Drive traffic and engage audiences with strategic calendars.

Measure performance: Analyse KPIs and adjust strategies for data-driven success.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.