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SEO Short Course

What will I learn?

Open up the power of SEO with our short and sharp SEO Short Course, designed for digital marketing professionals in Zambia. Learn how to get backlinks by checking quality websites and writing good outreach emails. Understand keyword research, looking at search volume and what people are actually looking for. Improve your technical SEO skills using Google PageSpeed Insights and making your website faster. Learn how to do on-page SEO, including writing page titles and making good URLs. Improve your content creation skills by writing SEO-friendly blog posts and using keywords in a natural way.

Apoia's Unique Offerings

Online courses with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
24/7 online support
Select and organise the chapters you wish to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, no internet required

Develop your skills

Enhance your practical skills listed below

Master backlink strategies: Find and get high-quality backlinks that work well.

Conduct keyword research: Look at search volume and competition very carefully.

Optimize technical SEO: Make your website faster and better using proven methods.

Craft on-page SEO: Write good titles and meta descriptions that help your website rank higher.

Develop engaging content: Write informative content full of keywords that keeps people interested.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters similar to the examples below

This is a free course aimed at personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but provides practical and relevant knowledge for your professional journey.